Design That Sells: How Guest Experience Drives Hotel Revenue
Thu 12 Feb
|The Courthouse Hotel
We regret to inform you that this event has been cancelled. We apologise for any inconvenience and hope to see you at future events.
Time & Location
12 Feb 2026, 17:30 – 19:00
The Courthouse Hotel, 19-21 Great Marlborough St, London W1F 7HL, UK
About the event
The HMA Annual Keynote returns as a flagship event in the HMA calendar!
Why do some hotels outperform competitors with the same location, budget and brand power? The answer often isn’t more marketing spend, it’s how the guest experience is designed end-to-end.
This year’s HMA Annual Keynote explores how experience and product design directly impact hotel revenue, conversion and guest loyalty, and what that means for marketers today.
Neal Stone, a renowned design strategy and innovation leader, will reveal how the most successful hotels design the entire guest journey, from first click to checkout. All to help:
